Category Archive : Technology

Build Your Site and Perfect It, Too

As business and the internet become more integrated, it is more important than ever for business to have a strong internet presence. If you’re reading this, you are probably looking for ways to improve your website. Circle Websites is a full-service digital marketing and website design company, and we can help you succeed. 

Work with a Cutting-edge Website Design Company

At Circle Websites, we can build a successful site for you from the ground up. We consider your goals and create efficient, mobile-optimized sites to drive traffic and increase sales. Looks are important, so the sites we design are always as attractive as they are functional. 

There are a lot of website design companies to choose from, but we stand out from the crowd because we build our work to last. When we build a website for you, it exists on our platform. As technology develops and things change, your site will evolve to match. 

As our client, you’ll also have the freedom to make changes on your own site. We’ll take care of the coding, but you can make adjustments using our editing tool. 

Measures of Site Success

Several metrics can measure the success of a website. We’re well-versed in what it takes to run an effective website. Here are a few of the factors we consider when we build your website. 

Bounce Rates

One of the most telling indicators of site performance is the bounce rate. A ‘bounce’ happens when someone lands on the site and leaves without navigating to another page. A high bounce rate means that people landing on the site are not satisfied with what they see when they get there. 

Issues with SEO can cause high bounce rates, such as a bad match between the website and what the user wants. Webite issues such as long loading times can also cause users to get frustrated and leave the page (1).

Conversion Rates

Conversion rates are another good metric used to evaluate a website. The conversion rate is the rate at which website visitors take steps to interact with your business (1). A higher conversion rate leads to more revenue, and it means that your site is working to bring in business. 

Time on Site

The more time a user spends on your site, the more likely they are to interact with your business. An attractive site that includes useful pages can keep a potential customer’s attention, leading to more sales for you. 

To increase the time each visitor spends browsing, all content on a site should be easy to read, grammatically correct, and relevant to potential customers

Get Started 

These are just a few of the aspects of web performance we take into account in our work. We don’t just build websites. We conceptualize them, develop them to adapt to changing technology, and work to optimize their performance. If you’re ready to improve your web presence for your business, we’re ready to make it happen. Contact us today to find out what we can do for you!

Wi-fi Extenders vs Access Points: Which is Better?

Good wireless connectivity is important to everyone who uses Wi-Fi, but sometimes, one router just doesn’t do the job. Extenders, or access points from manufacturers like Grandstream, can help you make your Wi-Fi work better from anywhere in the building. Read on to compare the merits of extenders and access points, and to find out how you can get what you need from a top-tier Grandstream reseller. 

What is a Wi-Fi Extender?

A Wi-Fi extender, also called a repeater, is a device that relays the wifi signal from a router. For example, you may have a router in one room, but the signal isn’t strong enough on the other side of your office. A Wi-Fi extender connects wirelessly to the first router’s signal and bounces it back. The extender must be plugged in at a location about between the router and where you want the signal to reach (1). 

What is an Access Point?

An access point is another way to extend the reach of your network. An access point is a device that connects to the Internet using Ethernet cables. People can then connect computers and other devices to the network through the access point. Unlike extenders, access points are wired in.  If you use access points, you create a new network instead of extending the one that’s already there (1). 

Which is Better? 

Extenders and access points both work to expand the reach of your wireless network. There are a few factors to consider when deciding which solution is best for you and your business.

Extenders are a great solution when you’re working with a relatively small space, like a small office. They are inexpensive and simple to use. The only thing you need to do is plug the device into an outlet. However, extenders can be less reliable because the connection is not wired. If they aren’t placed perfectly to pick up the router signal, they can slow things down. 

Access points are considerably more expensive than extenders, but they are more reliable. With an extender, you may experience up to 50% loss in connectivity (1). With access points, signal quality and speed shouldn’t suffer at all. Access points are a great solution for larger spaces where efficiency is important. Since each point sends out its own Wi-Fi signal, access points can support hundreds of connections at the same time (1). 

Ultimately, your needs dictate whether an access point or an extender is best for your business. Extenders are less expensive but less reliable. Access points are more expensive but work better for larger buildings and organizations. 

Get Your Equipment from a Grandstream Reseller

Whether you go with an extender or an access point, it is important to get your equipment from a reliable source. Grandstream is one of the best brands in the business. According to NTS Direct, a long-standing Grandstream reseller, Grandstream access points are a great choice because they can work with third-party routers and whatever network you already have. 

Extending your Wi-Fi network’s reach can be a major boon for your business. Whatever method you choose, make sure you get the most for your money by shopping the best equipment.

References

1. ‘Wireless AP vs Range Extender: How to Choose?’ Source: https://community.fs.com/blog/wireless-ap-vs-range-extender.html