Category Archive : Marketing

Build Your Site and Perfect It, Too

As business and the internet become more integrated, it is more important than ever for business to have a strong internet presence. If you’re reading this, you are probably looking for ways to improve your website. Circle Websites is a full-service digital marketing and website design company, and we can help you succeed. 

Work with a Cutting-edge Website Design Company

At Circle Websites, we can build a successful site for you from the ground up. We consider your goals and create efficient, mobile-optimized sites to drive traffic and increase sales. Looks are important, so the sites we design are always as attractive as they are functional. 

There are a lot of website design companies to choose from, but we stand out from the crowd because we build our work to last. When we build a website for you, it exists on our platform. As technology develops and things change, your site will evolve to match. 

As our client, you’ll also have the freedom to make changes on your own site. We’ll take care of the coding, but you can make adjustments using our editing tool. 

Measures of Site Success

Several metrics can measure the success of a website. We’re well-versed in what it takes to run an effective website. Here are a few of the factors we consider when we build your website. 

Bounce Rates

One of the most telling indicators of site performance is the bounce rate. A ‘bounce’ happens when someone lands on the site and leaves without navigating to another page. A high bounce rate means that people landing on the site are not satisfied with what they see when they get there. 

Issues with SEO can cause high bounce rates, such as a bad match between the website and what the user wants. Webite issues such as long loading times can also cause users to get frustrated and leave the page (1).

Conversion Rates

Conversion rates are another good metric used to evaluate a website. The conversion rate is the rate at which website visitors take steps to interact with your business (1). A higher conversion rate leads to more revenue, and it means that your site is working to bring in business. 

Time on Site

The more time a user spends on your site, the more likely they are to interact with your business. An attractive site that includes useful pages can keep a potential customer’s attention, leading to more sales for you. 

To increase the time each visitor spends browsing, all content on a site should be easy to read, grammatically correct, and relevant to potential customers

Get Started 

These are just a few of the aspects of web performance we take into account in our work. We don’t just build websites. We conceptualize them, develop them to adapt to changing technology, and work to optimize their performance. If you’re ready to improve your web presence for your business, we’re ready to make it happen. Contact us today to find out what we can do for you!